Monday, February 01, 2016

Blush Basics: Three Things to Consider When Choosing & Applying Blush

    

When it comes to blush, the most common question I get is, "How do I apply it so I don't look like a clown?" While there are no hard rules in makeup, there are certain things to consider when you're choosing an everyday blush. Generally speaking, the goal of blush is to bring warmth back to the face after foundation and/or concealer. Blush also serves to add definition and dimension by making the cheekbones appear more prominent and the face more lifted. To take some of the guesswork out of it, here are three things to consider when choosing and applying your blush:

1. Level

Talking about undertones can get a little confusing, so I think it's best to start with your skin "level," by which I mean light, medium, or dark. If you have a good understanding of where you fall on this spectrum,  you can experiment with pretty much any color. If you have light (fair) skin, for example, you can wear pink, peach, and even berry shades as long as they're pale, or more muted. When in doubt, look for words such as as "satin" or "sheer," which typically describe blushes that are more blendable and will thus give you a light wash versus a harsh deposit of color. If you have dark skin, blushes that appear more bold and bright in the pan will work best in creating a subtle flush without getting lost (think brick red or a deep terra cotta). And if you're somewhere in the middle, try medium shades like mauve or apricot.

2. Texture 

Most blushes come in either powder and cream form. Typically, a cream blush is going to give you a more natural, skin-like finish as it'll blend with the natural oils on your face. Cream blush is a great option for those with dry or mature skin because it'll make the skin appear more hydrated and thus more fresh and youthful. A powder blush, on the other hand, is a better option for those with combination/oily skin as it'll offer more pigmentation and last longer throughout the day. And if you're wondering about shimmer, I say go for it unless you have large pores, in which case I'd stick with a matte blush so as not to accentuate or highlight them.

3. Placement

Do you use the smiling trick to determine where to place your blush? Well, it may be time to retire this age-old technique. Think about it – when you smile, you lift the apples of the cheeks and apply your blush. But when you relax your face, the apples of the cheeks fall back down, and you don't want your blush to follow suit. After all, the whole point of blush is to lift the face and make you appear more youthful. So, instead of applying your blush to the apples of the cheeks, apply it directly on the cheekbones, blending up and out towards the temples to create the illusion of a more lifted face.

Do you have any tips and tricks of your own for applying blush? Please share in the comments!

xo – Sc
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